UX & Visual Design
iKON
Role
Digital Designer
From
September 2020
To
November 2020
01.-
Details
Project Details
iKON, a vaping product brand needed to add a shopify store front to their current website.
To add the store front and create the best user experience the current site needed a new site architecture, an intuitive navigation, and a mobile first layout.
02.-
Design
Design
I started by desiging a new site architecture and navigation that was intuitive and shop focused.
In the main navigation I included convenient links to account login, signup and order status. On the homepage I included the main product categories for easy access to the shop and social proof.
03.-
Ecommerce
Ecommerce
To create the most convenient shopping experience I included the following features:
In the product collection pages I included an add to cart option to streamline the checkout process. On the cart summary page I included upsell features e.g.; free shipping indicator bar, option to change quantity of items currently in the cart, and popular items. For frictionless checkout I included Apple Pay and Paypal checkout options.
